Introduction To Video Advertising

Whether you are new to video advertising or just need a refresher watch this on-demand webinar with Andre Pina, Solutions Architect at JW Player, to get an overview of video advertising fundamentals.

He covers topics ranging from pricing models to elements of ad serving to help you get  your video ad strategy off the ground.  

During this webinar you will learn about:

  • Different types of ad formats such as Instream and Outstream
  • Workflows from Ad Servers to Ad Delivery to the user
  • Advertising terminology such as Fill Rate, CPM, etc.
  • The difference between Adaptive and Responsive streaming