Digital Video 101: Driving Traffic to Your Site

When it comes to implementing a successful video strategy, setting up your website and ad stack is only part of the equation.

In the on-going competition for viewers, getting users to your site is no easy task. Understanding which channels to focus on and how to create a user acquisition strategy can be extremely challenging. 

Watch part five of our Digital Video 101 series to learn how to drive people to your site, build loyal audiences, and boost views to maximize your video revenue.

During this webinar we will cover:

  • Which marketing channels to focus on to help drive traffic
  • Creating a video-centric experience on your site
  • Best practices to boost viewer enagement
  • Creating the right mix of content to get return visitors


Featured Speakers:

Brian Rifkin, Co-founder, SVP of Strategic Partnerships, JW Player