“Making 360 Video Easy for Publishers”​ at 7th FOKUS Media Web Symposium

Perspectives on the digital video world from JW Player’s SVP of Technology

My interest in virtual reality started in 3rd grade, when I was obsessed with a book called Danny Dunn, Invisible Boy. It's about a kid who is given a dragonfly robot that can be controlled with a "telepresence helmet" and gloves. He uses his ability to virtually exist in other places to enforce justice, specifically exposing a Spelling Bee cheater and preventing the dragonfly from falling into the hands of people with sinister motives.

Playbook: Anatomy of a Video

Attracting more viewers starts with knowing how your videos are really doing

Over the past few months, we rolled out a five-part blog series on the key metrics of how and why viewers engage. If you followed the posts, you’re awesome. If you haven’t, it’s time to undo the tragedy. Our Video Analytics playbook is a quick and easy way to catch up. Download the guide today and discover how to use data to improve your video strategy.  

JW Player Takes Top Honors in FeaturedCustomers’ Customer Success Report

B2B customer reference platform taps JW Player as a Market Leader in video platform software

We’re thrilled to be named as a “Market Leader" in the Spring 2018 Video Platform Software Customer Success Report from FeaturedCustomers. "Market Leader" is the highest designation of the report, honoring the most exceptional achievements in customer base and market share. JW Player is pleased to share this top distinction with only 6 other companies.

Behind the Scenes with JW Support

Having issues with your video product? We're here for you.

Hi, my name is Todd Grunow and I am the Director of the Technical Support team here at JW Player. Last month marked my fourth year here at JW, and while you might recognize my name from an e-mail thread or forum post, I figured it was about time for me to step away from the Support queue to write a few words about our team's mission and give you a glimpse of what goes on behind the scenes here at JW Support.

JW Player April 2018 Product Release

Monthly update on the latest product improvements and offerings

We are excited to announce that JW Player’s April 2018 product release is now generally available.

The Playback

Top headlines and news across the digital video industry, curated each week by JW Player

 

It’s All in the Execution: 5 Tips For Building a Sustainable Video Strategy

JW Player cofounder Brian Rifkin shares advice for becoming a video-first publisher Digital video was a $13 billion business in 2017 and is forecasted to grow at a double-digit growth rate for the foreseeable future. And given the rise of next generation digital video platforms like mobile, OTT, and even connected home devices, the growth has no end in sight over the long term.

Market Smarter with Video Intelligence

In a B2B Growth podcast, JW Player CEO Dave Otten shares how marketers can tap into viewer insights that drive the bottom line What lies at the heart of a good marketing plan? It boils down to one thing: understanding what makes your audience tick. But truly getting to this point can be a royal pain. Sometimes there’s limited data. Sometimes there's only a partial story of who the target audience really is.

The good news is that market research is growing more sophisticated every day thanks to video intelligence. Using data and insights gleaned from viewer behavior and consumption, marketers can connect the dots on how audiences engage with media online and reach the right people at the right time. Our CEO Dave Otten explains how on B2B Growth, a daily podcast for B2B marketers.

The Playback

Top headlines and news across the digital video industry, curated each week by JW Player  

JW Recommendations: Captivate Your Audience with Video

Updates that empower publishers to directly enhance engagement with the video experiences viewers want, curated at scale

In light of increased fragmentation and competition, it is no longer enough to simply present content to audiences and expect increased engagement. Viewers today expect to engage with appealing and slick content presentations that work well across all devices. Publishers that fail in this execution suffer from low view counts, high abandonment rates, and fewer return visits. In the second part of our Recommendations blog post series, we will discuss the visual improvements to Recommendations that enhance user interaction with content.