JW Recommendations – Powerful Content Discovery

It’s been a year since JW Recommendations launched and since then the product has been delivering millions of extra plays a day to publishers. This week’s release of Video Search Playlists and an enhanced web interface greatly improves our flexible & powerful content discovery solution.

Big Gains in 2016

Recommendations are a crucial part of many video publishers’ offerings and that has put a premium on simple and integrated solutions that can be delivered cost effectively at scale.

JW Recommendations integrates deeply with each part of JW Player to provide a powerful, real-time and automated content discovery solution built on our vast network of viewer and content data streams.




Live Streaming Just Got Easier

Has setting up a live stream ever given you a headache?

It used to be the case that setting up a live stream involved many steps and a lot of technical expertise. JW Player wanted to make the process much easier, so we created JW Live.

Here’s how JW Live is different

Download as a PDF

Download as a PDF

Now, JW Customers Can Create a Roku Channel in a Few Simple Steps


JW Player thrives on providing publishers with easy-to-use tools for distributing and monetizing their video content across platforms. That’s why we’re thrilled to partner with Roku to help video creators set up a dedicated Roku channel to extend their reach to viewers on the popular OTT platform.

Explaining Video Accessibility For The Web

JW Player has included support for captions with its online video player for years by using internal player components to handle both the rendering and parsing processes. As support for HTML5 video expanded and captions support was added natively to browsers, captions could now be rendered by the browser itself. This is great in theory but in actual implementation not every browser handles HTML5 captions the same way.

Make Your Video Go Viral with SEO



For publishers, a viral video is the holy grail of online video. Besides the immediate spike in ad revenue, a viral video can do wonders for brand recognition and long-term growth. Dollar Shave Club is a recent example of a small company that rode a viral video success to a billion dollar acquisition.

There’s no question that publishers want their videos to go viral, but cracking the code to predictably creating viral content is a different beast. The goal of this article is to understand how to set your video up for virality: in particular, the necessary search engine optimization (SEO) that allows viewers to discover video content relevant to their interests.

Finally, I’ll touch on the intangible UX factors that make a viral video special and how UX plays a role in searching and interacting with video content.

My Internship at JW Player

This summer I was very lucky to join JW Player as an engineering intern on the Data Team. It has been a fantastic experience. Aside from sailing on the Hudson River, enjoying Ping Pong games, and cycling on the Governors Island, I learned about their state-of-the-art data pipeline, followed Agile practices, and worked with an amazing group of people. I was part of the Discovery squad of the Data Team, worked on evaluating recommendation systems, and was responsible for developing an evaluation tool for our data-driven recommendations.

With data-driven recommendations, we want to show our users relevant videos to increase video plays and user engagement. The question is how to evaluate if the recommended content is relevant, and which metrics to use as the measure. Generally there are three methods for evaluating recommendation systems: offline experiments, online trials, and user studies. In this project, we are using the user study approach, by directly asking the opinions of the viewers whether the recommended video is relevant or not.


Architecture of the evaluation tool

Introducing our newest JW Player Analytics dashboard feature: “Segmentation”!


JW Player’s Analytics dashboard is focused on helping online video publishers track key, top-level video metrics in real-time.  Our goal is to empower users to make quick decisions to drive audience growth and viewer engagement.

In order to empower our publishers, we needed a way to give them more control over analysis.  Instead of only pre-defined dashboard widgets, users can define their own queries against historical data and see instant results.  Our easy-to-use interface gives non-technical users the answer to key questions about their audience and content.

Meet JW Player at IBC 2016


The JW Player team is excited to be headed to Amsterdam’s IBC 2016 conference. Each year at IBC, broadcasting professionals in every discipline from strategy to technology gather to debate the evolving landscape of electronic media and digital entertainment. This year, JW Player will demo some new products we’re proud of: our new live streaming product (JW Live), our advanced video recommendations product, and our latest video publishing workflow and analytics tool updates.

If you’ll also be at IBC and would like to meet some of JW Player’s product and engineering team members (or learn more about our player, platform, or video delivery solutions), there are a couple of different ways for you to connect with us:

Customer Spotlight: WWE

The JW Player team is always hard at work developing products that meet the needs of our customers’ evolving video strategies. This video series highlights the unique value that JW Player brings to customers.

This week we’re following Arno Van Mosel, Director of Media Operations at World Wrestling Entertainment (WWE).