Boost ROI by 482% with JW Player

Watch On-Demand Webinar


Raise Your ROI: Learn how to Boost your Ad Revenue with Online Video

As online video viewership explodes and ad spend grows into an $18.7 billion industry¹, publishers are looking to drive revenue by expanding their audience and delivering video ads efficiently. How does your choice of a video technology partner come into play?

Watch this webinar with John Ore, SVP of Product at Business Insider, as he discusses the results his company received by deploying JW Player’s video delivery and intelligence solutions.

He is joined by guest speaker Reggie Lau, Forrester Principal Consultant, and Dave Otten, JW Player, CEO, who will provide further evidence of how JW Player, based on a commissioned study, helps drive incremental views while lowering costs — resulting in significant increases in ad revenue and ROI.

Hear how digital publishers can achieve these results with JW Player²:

  • An ROI of 482%
  • A payback period of < 1 Month
  • Incremental Net Revenue of $5.21 CPM


[1] “Forrester Data Report: Online Display Advertising Forecast, 2016 To 2021 (US), Q3 2016 Update.” Forrester Research, Inc. January 6, 2017.
[2] The Total Economic Impact™ Of JW Player, a commissioned study conducted by Forrester Consulting on behalf of JW Player, 2017.