Video Player Customization

Create fully branded, premium user experiences across all devices using CSS skinning and our standards-compliant video customization technology.

Engagement Everywhere

Great user experiences keep users engaged with your content and brand on any platform. JW Player’s built-in UI options for engagement and sharing make a ‘sticky’ experience easy to create.

Customization & Consistency

Choose from default skins or easily customize JW Player’s look and feel to match your brand. Plus, publish to OTT via the web and app stores, with cross-platform consistency, minimal investment and full backend control.

Up-to-Date Technology

FCC-compliant captions, responsive players with touch-optimized UIs, and retina CSS skinning keep your video experiences fresh and accessible anywhere.

Key Features
Web Player
Android SDKs
Responsive Player
The JW Player is built to automatically adjust along with your responsive websites and apps — or, set behavior rules to override.
CSS Skinning
Easily customize The JW Player and its UI with CSS. Adjust one of 9 pre-made skins or make your own.
Logo & Branding
Never miss an opportunity to brand your content with our easy-to-implement logo & color-picking features.
Chromeless Playback
Remove player controls for improved focus, custom interactions, or background videos.
Closed Captions & FCC Compliance
Accessibility standards compliant with 608/708 captions and HTML5 tracks support to provide viewers with experience they require.
Seek Previews
Allows viewers to navigate with easy-to-apply thumbnail previews.
Chapter Markers
Easily segment content into chapters for fast navigation.
TV Casting & OTT
Easily watch videos on the big screen with Cast Ready devices.
Social Sharing Overlay
In-player sharing buttons for popular social networks — or, add your own.
Related Videos Overlay
Highlight similar videos to keep viewers engaged.
Audio Mode
Flex your media muscles by showing off audio content in the JW Player.


100% API coverage to build fully customized interfaces



All JW Player design & brand customization features are available in every player edition.


Which JW Player edition will best support your video goals?