Header bidding built directly into the player.

Complex implementations and fragmented marketplaces have made applying header bidding to video almost impossible. Video Player Bidding, the first header bidding solution built directly into the player, drives monetization and reduces latency.

Best-of-Breed Video and Ad Tech

Video Player Bidding combines JW Player’s massive global publisher footprint with best-in-class advertising networks. In A/B testing across the JW Player network, Video Player Bidding drives:

  • 60% increase in ad yield
  • 66% fewer VPAID opt-outs
  • 55% lower latency than prebid.js
JW Player Video Player bidding process.

Ready to try Video Player Bidding?

Check out our requirements and talk to your account manager to get started.