How Tone It Up Built a Premium Video Destination in Two Weeks with JW Showcase

Tone It Up, an online community for health and fitness for women, needed to build a paid video platform that was easy for users to access and understand. By partnering with JW Player, Tone It Up was able to implement JW Showcase and create a high-quality, exclusive experience for its customers.

Learn about:

  • How Tone It Up was able to create a high quality video destination in weeks
  • How JW Showcase helped Tone It Up evolve its business model from DVDs to downloads to streaming
  • Results they achieved in cost savings and increased sales