JW Player is an increasingly popular online video player. “With 80 per cent of end users coming from outside the United States, our data represents a truly global audience, and we’re proud to showcase the growth of our network and share these insights on the online video industry as a whole, ” said Dave Otten, CEO of JW Player.
According to findings from online and mobile video platform and player technology specialist JW Player, one in seven people on the planet and one in three people in the US and Europe watch online video content delivered by it each month.
The first quarterly JW Trends in Online Video report, looking at consumption across six continents, has revealed video time watched per person is highest in Europe.
The global appeal of video continues to grow. “We are excited to share the results of our first quarterly JW Online Video Trends report, which reveal dramatic growth of our platform,” said Dave Otten, CEO, JW Player.
JW Player provides a clear example of how to monetize a data asset.
New research from JW Player, which examined how viewers watch online video content from all over the world, finds that Europeans are the most engaged audience and tablets are the preferred way to watch.
JW Player released its first-ever quarterly index, and finds tablet users watch the most online video each month, with PC and smartphone users falling into second and third place, respectively.
JW Player announced the release of the 6.11 version of its eponymous media player today. The biggest improvements this time are to HTTP Live Streaming (HLS) features, which include multiple audio track support and embedded WebVTT captions.
JW Player’s Chief Technology Officer, Eric Hoffert, discusses why net neutrality is an essential element to growing a business and its brand, particularly as it applies to the online video world. He explains why video publishers of all sizes should be able to have their video traffic carried at the same performance levels as larger and more well-known publishers.
JW Player’s Chief Technology Officer, Eric Hoffert, explains why the data behind viral videos brings publishers tremendous opportunities to monetize and increase brand recognition. Eric also offers tips to choosing the right platform for publishers looking to achieve massive scale in a short amount of time.
The Website Womensforum.com is now going wide with modifications to its CMS operation, working with JWPlayer, so that it will be able to suggest content based specifically on a woman’s viewing habits gleaned from past behavior at the site’s 2,000 platform affiliate sites. It will also modify the offerings based on whether the user is on a mobile device of tablet, and will even change choices based on the time of day.
As part of a strategic move to manage costs and adapt to changes in audience behavior, Dish Network is preparing to remove a number of channels, including CNN, from its offering. JW Player’s CEO, Dave Otten, weighed in on this growing trend, “It used to be that the TV was the only place where you could watch content, but that’s changing because of technology, and changing very quickly. This will put a lot of older cable channels at risk over time.”