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The Benefits of Using JW Player’s Developer APIs for Platform Management & Video Delivery

JW Player’s Platform Management API enables media companies to programmatically manage all aspects of their content library. With the Management API, it’s possible to programmatically upload or delete video assets, create new video players, modify asset metadata, manage content security, and much more. JW Player’s Management API v2 improves security while simplifying the developer experience.

 

Across the JW Player network of 12,000+ publishers, broadcasters, and media companies, we know how important it is to programmatically manage and deliver video content. Our engineering team continually improves upon our solid foundation to simultaneously simplify video workflows for video teams while enhancing experiences for end users.

JW Player’s API-Driven Ecosystem

JW Player facilitates scale & flexibility for our customers using two comprehensive APIs: our Platform Management API that integrates JW Player functionality with an existing CMS, and our Delivery API which allows customers to further customize and enhance the video playback experience for their audiences.

How to use JW Player’s Management API 

JW Player’s Platform Management API enables companies to manage all aspects of their content library. With the Management API, it’s possible to programmatically upload or delete video assets, create new video players, modify asset metadata, manage content security, and much more.

This year, JW Player’s Management API received major upgrades and is now referred to in our support and developer documentation as Platform Management API v2 (or simply v2). This updated version has full feature parity with Platform Management API v1, but includes back-end improvements to make the service more performant and reliable. 

In addition to the capabilities of Platform Management API v1, v2 includes the following improvements:

  • API key management
  • Granular access control
  • RESTful API design practices
  • Ease of use

The API is more secure, scalable, and easier to use than ever, and we strongly encourage all JW Player customers to migrate to the v2 API to take advantage of the new functionality. Learn more about the Platform Management API v2 here.

How to use JW Player’s Delivery API 

The JW Platform Delivery API, on the other hand, is designed to programmatically deliver video content and custom playback experiences in high volumes. 

With the Delivery API, you can extend and build on top of JW Player’s out-of-the-box video player to create a chromeless UI, customize branding, set up Recommendations, and more.

This API uses multiple CDN vendors and short caching to optimize response time globally. The content service packages your library into easily consumable templates including RSS and JSON feeds, single-line player embeds and adaptive bitrate streaming manifests. 

How developers are using JW Player’s API today

JW Player pioneered video on the web over a decade ago and continues to innovate as the world’s largest network-independent platform for video delivery and intelligence. See some testimonials below from current customers on how they’re using JW Player APIs to succeed online today.

JW Player Video Platform API  - 82% say it's the best Developer API

JW Player Video Platform API - Customer Testimonial

JW Player Video API - Customer Testimonial

Read more testimonials of how developers and others are using JW Player and see why 9 out of 10 companies rate JW Player better than any other online video platform.