Is your goal to increase the total number of video views on your site? Are you having trouble ranking high within search engine results? This blog post will present some basic guidelines for achieving this goal — and building a robust Video Sitemap for your site.
One of the most effective ways to drive traffic to your videos, and site in general, is through the use of a sitemap, or in this case, a video sitemap. A sitemap provides search engines with information about your site, and a video sitemap provides information on your videos. In essence, it makes it easier for search engines (i.e. Google) to understand the content of your site, and assign the appropriate rankings.