VPAID 2.0 Now Available in JW Player 7.1

JW Player 7 now supports VPAID 2.0, the IAB standard that allows interactive video ad units to play in HTML5 without the use of Flash. VPAID 2.0 allows a video player to render a JavaScript creative provided within a VAST tag. These JavaScript creatives add interactive elements, allowing the viewer to choose their own experience or to get additional information about the product advertised. These creatives can also be used to communicate with an ad server to better target ads to the viewing environment. vpaid 2.0 html5 and JS

How Chrome Power Saving will Affect JW Player

The developer teams from Chrome and Firefox1 have announced core changes to how they will handle Flash applications. Despite being an HTML5-first video player, these changes can affect video playback through JW Player. The announcements indicate that the browser itself will decide whether or not a Flash application is core to the viewer's experience. If the Flash object is small and outside of view, the browser will throttle or add an overlay on top of the Flash application, stopping it from fully rendering2. This functionality is aimed to help reduce power consumption and increase battery life. Applications that use HTML5 and native <video> tags will not be affected. Chrome Power Saving

The State of HTML5 on the Fifth Anniversary of the iPad

For fans of HTML5, the release of the iPad, five years ago, was big news. The much-hyped device was not compatible with the popular multimedia platform Flash, a choice Apple doubled down on a few weeks later when Steve Jobs published his now famous “Thoughts on Flash”. Five years ago, one of the biggest technology companies put their weight behind HTML5 as a successor to Flash. Let’s take a look at where the technology currently stands, and how it has evolved since then. HTML5 wallpaper by BQRA

JW Player Releases First “Trends in Online Video" Report

Today we released our first quarterly JW Trends in Online Video report, which looks at the state of online video across six continents. Data reviewed includes findings for trends across our global network of video publishers and aggregate growth relative to large scale online video services. read our trends report

Introducing JW Player 6.11 – Industry Leading HLS

Premium HLS Streaming Everywhere

JW Player 6.11 is now available across all of our platforms. This release dramatically improves HLS functionality and supports new features from Apple’s latest specification. With 6.11, any site that uses JW Player gains access to premium video player functionality typically only available from services like Netflix, Hulu+, and Amazon Prime Video. HLS

JW Player Supports Net Neutrality

You might have noticed a “spinning logo” banner on the JW Player Labs site today. We are participating in the 2014 Internet Slowdown. The banner will only be shown today, and only once to each site visitor. We aren’t actually slowing down our site or software. The Slowdown is a coordinated symbolic act to raise awareness of the Net Neutrality debate. On the Internet, all data on the network is treated equally--it is a neutral, level playing field. The pages that are served from your personal blog are given no more or less priority than pages from other sites on the Web, even giants like Google or Facebook. The same is true for Skype calls, Netflix movies, and any other application that uses the Internet to transmit data packets. battle3

Designing a Better World: Seamless Technology

JW to speak at UX Panel

Jeroen Wijering, the creator of JW Player will be part of a panel discussion this Tuesday at the Meetup.com headquarters, and he will be discussing the evolving concept of “seamless technology”. Jeroen will be joined by Will McLeod of Keen Home, Daniel Klainbaum of Moment Design, and David Antunes of Applico, Inc. Each of the panelists have their own ideas of what “seamless technology” means to them and to our future, and we can’t wait to be a part of the discussion that will follow. We would love for you to join us at the Panel! You’ll have a chance to ask Jeroen and the other panelists questions, as well as enjoy a drink or two at the Meetup Headquarters. To RSVP (it’s free!) and find more information, head over to the event page on Meetup.com.

Meet JW Player at ReelSummit Next Week!

JW Player is getting “reel” next week at ReelSummit 2014 (yes, we’re pretty punny over here). The 2014 Reel Summit is a two-day conference for marketers and content creators who are serious about the evolution of digital video marketing. If your career or livelihood is directly affected by the success or failure of digital video initiatives, then join JW Player and hundreds of other inspiring brands, marketers, and industry thought-leaders as we converge in San Francisco from July 24th to 25th!

Don’t forget to use JW Player’s discount code “JWPLAYER” to receive a whopping 35% off of ReelSummit tickets! Get your tickets now or keep reading to find out where and when you can meet Jeroen Wijering, founder and Chief Architect of JW Player!