Designing a Better World: Seamless Technology

JW to speak at UX Panel

Jeroen Wijering, the creator of JW Player will be part of a panel discussion this Tuesday at the Meetup.com headquarters, and he will be discussing the evolving concept of “seamless technology”. Jeroen will be joined by Will McLeod of Keen Home, Daniel Klainbaum of Moment Design, and David Antunes of Applico, Inc. Each of the panelists have their own ideas of what “seamless technology” means to them and to our future, and we can’t wait to be a part of the discussion that will follow. We would love for you to join us at the Panel! You’ll have a chance to ask Jeroen and the other panelists questions, as well as enjoy a drink or two at the Meetup Headquarters. To RSVP (it’s free!) and find more information, head over to the event page on Meetup.com.

Meet JW Player at ReelSummit Next Week!

JW Player is getting “reel” next week at ReelSummit 2014 (yes, we’re pretty punny over here). The 2014 Reel Summit is a two-day conference for marketers and content creators who are serious about the evolution of digital video marketing. If your career or livelihood is directly affected by the success or failure of digital video initiatives, then join JW Player and hundreds of other inspiring brands, marketers, and industry thought-leaders as we converge in San Francisco from July 24th to 25th!

Don’t forget to use JW Player’s discount code “JWPLAYER” to receive a whopping 35% off of ReelSummit tickets! Get your tickets now or keep reading to find out where and when you can meet Jeroen Wijering, founder and Chief Architect of JW Player!

Premium HTML5 Video Coming to a Browser Near You

With the recent announcements from Apple/Netflix and Mozilla, all modern desktop browsers will soon support the proposed HTML Encrypted Media Extensions (EME) standard. EME provides a standardized approach for playing encrypted content in HTML5. One application of encrypted video is the enforcement of Digital Rights Management (DRM) on paid video content. Many content owners (film studios, sports leagues, etc.) mandate using DRM to distribute their content online.

HTML5 video lockbox

What does all of this alphabet soup mean for users? In short, the EME standard enables publishers to deliver premium video to browsers without the need for plugins. To date, doing DRM in the browser requires the Adobe Flash, Microsoft Silverlight or Google Widevine plugins. These plugins use non-interoperable file formats, protocols and DRM key systems, creating fragmentation. EME solves (most of) these issues, enabling premium video in HTML5 using a single file format and streaming protocol.

JW Insights Conference 2014 for Online Video Innovation & Thought Leadership

On May 30th 2014, we will bring JW Player customers together with thought leaders and influencers in online and mobile video technology at our first ever conference! You can join thousands of JW Player users around the world at our JW Insights 2014 conference - come in person to our New York City event in the heart of Manhattan or view the livestreamed conference from anywhere in the world.

Chromecast & the Future Of Web TV

In this post, we’ll discuss the state of Web TV today and some thoughts on how & why Google’s Chromecast will boost its adoption. Named Gadget of the Year by Time Magazine, this cool little dongle plays internet video on your TV for just $35. Moreover though, it provides a fresh approach to Web TV interaction that, in the words of Netflix’s Todd Yellin, “Could take second-screen TV mainstream“.

VAST 3 and VMAP 1 – Supporting New Standards in Video Ads

JW Player Ads Edition now supports the IAB's VAST 3.0 and Video Multiple Ad Playlist 1.0 (VMAP 1.0) video ads standards. Each of these new specifications bring an array of new features and functionality that was not present in VAST 2.0. The updates aim to enhance the video advertising ecosystem by providing additional monetization mechanisms for publishers and better error reporting for ad networks. JW Player supports these standards as of our 6.8 release.

Implementing FCC Closed Captioning Requirements

As of January 1, 2014 the FCC requires programs on live US television to include closed captioning when they are re-shown on the Internet. Additional requirements include a set of enhancements to make captions more accessible to a variety of needs. The FCC has adopted these requirements based off of provisions in the Twenty-First Century Communications and Video Accessibility Act of 2010 (CVAA). This Act is a giant step forward in updating laws passed during the 80's and 90's to fit with modern technologies. captions

Video Ad Technology

As more overall video consumption moves online, Video advertising has experienced significant growth over the past several years.  The Interactive Advertising Bureau’s (IAB) annual Internet Advertising Revenue Report (U.S.) has shown an annual growth rate (CAGR) of more than 30% per year since 2007.  PricewaterhouseCoopers’ “Global Media Outlook” supports this position, projecting growth in the video’s share in overall advertising revenue to over $12 billion in 2017.
video-revenues-2008-2017
source: PWC Global Media Outlook

Interfacing with Video on Mobile Browsers

Video on mobile web browsers Whether you’re watching an episode of your favorite TV show, or wanting to see your best friend’s kid, cat, or dog roll around on the floor, videos are a significant part of browsing the web. With the growing availability of portable devices that conveniently fit into palms, pockets, and bags, you are are more likely than ever to view video on a smartphone or tablet. With millions of apps available on the marketplace, how are you going to watch the video - in an application or in the device’s mobile web browser? According to the Nielsen 2013 Consumer Mobile Report, videos are being watched in mobile browsers just as frequently as in applications in developed markets.