JW Player 8: Let’s Talk About Industry-Leading Support

  Longtime users know that JW Player is synonymous with video and advertising innovation. Some key achievements include JW Player being the first:
  • Embeddable web player
  • VAST web player
  • HTML5 web player
  • Web player to support HLS and MPEG-DASH
  • Only video solution to be Google Certified
JW Player 8 continues to honor that legacy of innovation with early support for VAST4 and Facebook WebView. The final part of our three-part blog series focuses on JW8’s INDUSTRY-LEADING SUPPORT.

Introducing ‘Promote’ — A Great Tool for Branded Content

Publishers often tell us that they want to balance the benefits of automatic curation using JW Recommendations with the option to retain editorial control. One common use case is for branded or partner content that may require a specific level of exposure. JW Platform’s tag-based business rules already provide some measure of control around the portion of the video library that recommended videos are drawn from, but sometimes more control is needed. Now we’re introducing ‘Promote,’ a new feature of JW Recommendations that lets you easily choose specific videos or playlists to place in the first or second position of a Recommended playlist, ahead of any videos chosen by our powerful algorithms. Branded content, promotional videos, or key programming has guaranteed placement in prime impression slots even when it might not be recommended to viewers.

JW Player 8: Let’s Talk About Customization

Here at JW Player, we often get feedback that publishers love how flexible and easy it is to customize the player to fit their branding needs. The upcoming release of JW Player 8 expands on this classic JW hallmark by overhauling the entire customization process to provide publishers with more options and increased efficiency. Part two of this three-part blog series will highlight JW8’s improvements on CUSTOMIZATION.

Showcasing the redesigned JW8 skin

JW Player 8: Let’s Talk About Speed

We’re proud to introduce JW Player 8 — our fastest, most flexible, and advanced player yet. This release is the culmination of what we’ve learned about publisher needs and optimal viewing behavior since our last major iteration of JW Player nearly two years ago. The improvements we’ve made center around three themes:
  • Player speed
  • User interface customization
  • Industry-leading support
Leading up to the launch of JW Player 8 this fall, we will highlight each theme in detail in a three-post blog series. Today’s post will focus on how our advancements in speed will improve the viewing experience and increase engagement for your audiences.

Introducing JW Player’s New Analytics Overview!

We recently overhauled our Analytics Overview page with a modern design refresh and leveraging our brand new Reporting API. At JW Player we serve a variety of users, from content editors and developers to ad operations managers. We set out to build a clean and intuitive interface that provides at-a-glance value to everybody--even those who don’t normally geek out over data!  

Extend Your Insight With JW Player’s New Analytics Endpoint

  JW Player has recently released a brand new Analytics endpoint which allows users to access their Video and Advertising data programmatically! JW Player users are now able to pull JW Player data into their own application, data warehouse, or analytics tools like Looker, Domo, or Tableau.  JW data can be plugged into these tools without users having to implement their own frontend tracking & data processing engine. This is extremely useful for users that are managing multiple analytics platforms in addition to JW Player Analytics, but do not have time to visit each dashboard to pull reports and track individual metrics separately.

JW LIVE AVAILABLE TO ALL ENTERPRISE PLATFORM CUSTOMERS AT NO EXTRA CHARGE

JW Live makes it easy to live stream. Now it’s even easier than before because JW Live is currently available to all Enterprise customers at no additional charge. We have simplified the pricing enabling publishers to experiment with live-streaming without headaches of complex, multi-tiered billing. You only pay for the bytes you stream and you’re billed at the same VOD rate.  We believe that removing the cost of JW Live is the right move for our customers and is in line with JW Player’s friendly approach towards helping customers with their video needs; simple to understand and easy to use. Going live is much more accessible!

Farewell to the cloud-hosted JW Player 6 and say hello to JW Platform Delivery API V2!

Better Delivery through API Science

Building great toolsets to deliver videos seamlessly and at scale is one of the core missions of JW Player. We are excited to announce that customers on JW Platform can now use our new V2 Delivery API endpoints. The V2 endpoints are up to 10x faster, support pagination & poster width selection, and provide easy solutions for building JW Recommendations into any application or publishing workflow. Our V2 endpoints are built on a new technology platform that allows us to quickly roll out new features and support even more customers at high availability. Developers will love our Interactive Delivery API Reference which makes it easy to try out all the new features of /v2/media & /v2/playlists.