HTML5 Video Ads: Coming To a Mobile Device Near You

As HTML5 grows its share of the online video market, web video publishers are beginning to look for ways to monetize videos being played outside of the traditional Flash advertising methods. But when someone watches a video in HTML5 mode, what should that experience be like? What's possible, given the current state of the tech?

Using Closed Captions for Online Video

Web video accessibility is a broad term that refers to making videos usable for all types of viewers. Traditionally, it refers to those with impairments, but more recently the definition has broadened. At LongTail Video, we feel strongly about creating the means of equal access to online video content. By building products that support features such as multi-language video captions, we aim to increase viewer accessibility. Though there are many pieces to making a video fully accessible, in this post we focus the discussion on closed captions.

JW Player 5.9: HTML5 Now Default on Android

As we continue to bring HTML5 support in the JW Player closer to parity with Flash mode, we've focused the 5.9 release on a variety of HTML5 stability and user experience updates:

HTML5 is now the default playback mode on Android Devices

In early November, Adobe announced it would stop developing its Flash Player for Android devices. As a result we've decided to focus our energies on optimizing HTML5 support on Android rather on a legacy platform.

Introducing The State of HTML5 Video Report

Today we announced the public launch of our latest resource, The State of HTML5 Video Report. For two years our JW Player team has researched and monitored the evolution of HTML5 video capabilities so that we could effectively support it. Beyond our own products, we believe that the community at large will benefit from this work. We are extremely pleased to share our detailed research with the community.

HD Video Everywhere!

These days, HD quality video is no longer an option - it is essentially a requirement. On the other hand, there are still quite a few viewers out there that are unable to play high quality video, due to connection or device constraints. A simple way to fix this is by offering an HD toggle in your player. Viewers that want the full experience select the high quality option, while viewers that don't have the capabilities (or interest) select the low quality option.

JW Player 5.7: All about HTML5 Playlists

This release of the JW Player 5.7 focuses heavily on lifting HTML5 support closer to parity with Flash. The most glaring gap had been the lack of support for XML playlists and for a visual playlist UI component. We're happy to announce that those features are now available. Read more to find out what's new.